Design Hero 2019 revealed

Peugeots Design Director, Gilles Vidal

Peugeots Design Director, Gilles Vidal has been honoured with the award of ‘Design Hero 2019’ at the 2019 Autocar Awards which was held yesterday (14/5/19) at Silverstone Wing. The Autocar Awards brings the industry together to celebrate the best vehicles and individuals in the automotive industry, with the Peugeot Design Director being recognised for his renewed Peugeot design style.

Explaining the judges’ choice, Mark Tisshaw, Editor of Autocar, said: “[Vidal] has reinvigorated his company’s fortunes in many major markets with a series of standout designs that many critics believe have jumped two generations.

“The range is now one of the industry’s best-looking, and its designs keep getting better: in the past year our winner’s 508 Fastback has been given a strong, much-needed renaissance, and his soon-to-launch 208 looks like one of the best proportioned superminis of recent times.”

Gilles Vidal has also had a part to play in designing the award-winning Peugeot SUV range which includes the 3008 and 5008 SUV. Vidal has also been given praise for the 5008 design as it was a big project transitioning from an MPV to SUV.

The designer also led the design of the E-Legend Concept which was revealed last year (2018) at the Paris Motor Show. The car showed the public Peugeots new innovative design and also its ideas going forward when it comes to electric vehicles as Peugeot have recently committed to providing electrified versions of every model across its line-up by 2023.

David Peel, Managing Director of PEUGEOT UK commented saying: “We are all very proud of the work of Gilles and his team. Our three product pillars are: instinctive driving experience, uncompromising quality and sharp design, which our team of Designers and Engineers work incredibly hard to achieve, so Gilles’ recognition at the Autocar Awards is just reward for the work he has done. The desirability he has injected is evidenced not only by critical acclaim and award wins, such as this, but also by the strong residual values our models enjoy across the board.”

Peugeot 3008

Article posted by Matt Sumner
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